DOGDAD

Project Overview

I collaborated with local musician DOGDAD (Paul) and photographer Maddi to create a cohesive visual identity for a series of music releases. The project included artwork for three singles and the full album, Spotify Canvas loops, and social media graphics. I led concept development, design exploration, photo editing, typography, and final asset production, creating a flexible visual system that remained consistent across each release and digital platform.

Moodboard

Photoshoot

Film Souping Results

Once developed, the souped film created chemical distortions that made each image unique. Combined with the digital photos, we had a rich mix of assets to begin designing with.

Album Art Iterations

Final Assets

SWAN DIVE PITY PARTY

Album Cover

Dewar's Good Time

Single Cover

Hospice

Single Cover

Ouroboros

Single Cover

Video Assets

Reflection

This was my first real-world project working on a design team for an actual client, and I’m grateful I got to experience it alongside two close friends. I learned a lot about the design process, communicating clearly during feedback rounds, and adapting designs based on a client’s evolving vision. Paul (right) and Maddi (left) are both incredibly talented artists, and collaborating with them strengthened my confidence in working across photography, mixed media, and design.

You can stream DOGDAD on Spotify here and view more of Maddi's work here.

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